Boomerang, Havas Partner to become Boomerang Havas Africa

Boomerang Communication Solutions Ltd, a 360-degree Integrated Marketing Communication (IMC) firm based in Nigeria, has announced partnership with Havas Africa, a subsidiary of Havas Group, the 5th largest communications group worldwide based in France that provides media strategy, media buying and digital marketing, branding, experiential, sports marketing, events solutions and content development to becoming Boomerang Havas Africa.

Machine learning and artificial intelligence

Article for Niyi Tayo – Managing Director, Technology Accenture Nigeria

Machine learning and artificial intelligence will be key enablers in a new era of digital experiences and value propositions, but the revolution needs a human touch. Keeping interactions between your artificial intelligence (AI) and your clients fair and unbiased will be critical to the success of your business.

APRA President Commends the African Union

The President of African Public Relations Association (APRA), Mr Yomi Badejo-Okusanya has commended the African Union (AU) on it declarations at the 31st AU Summit held in Nouakchott, Mauritania. Particularly commendable was its effort to bring on board 49 out of 55-member states to sign an agreement establishing Continental Free trade Area (AfCFTA) and its ratification by 6 countries.  “This suggests business growth, opportunities and development for our continent, Africa” he stated.

Africa.com acquires iAfrica.com

...Acquisition to increase news coverage and enhance user experience  

Africa.com has completed its acquisition of iAfrica.com, South Africa's oldest and most iconic news portal from South African media giant, Primedia (Pty) Ltd and telecoms powerhouse, MTN (Pty) Ltd. The terms of the agreement were not disclosed.

Airtel Commissions ICT Centre in Imodi-Ijebu, Ogun State

…New Centre to empower thousands of youths, students

Airtel Nigeria says it has commenced plans to rehabilitate an ICT (Information Communications Technology) centre in Imodi-Ijebu, Ogun State, in line with its commitment to empower Nigerian youths.

Prodi-G Concepts Media inaugurates EDO CINEMA

In a bid  to promote documentation of Edo history in film, Prodi-G Concepts, an independent television production company has inaugurated the EDO CINEMA project in Benin City with the screening of four short films by Edo film makers at the Nosona Studios Art Gallery. 

From Left: Founder of Edo Development Organisation (E.D.O), Oswald Osaretin Guobadia, Founder, EDO Cinema, Adesuwa Osawe and the  Honorable Commissioner for Arts, Culture, Tourism  and Diaspora Affairs, Osaze Osemwegie-Ero at the inaugural EDO Cinema screening in Benin City on Saturday. 

The event chaired by the Edo State Commissioner for Arts, Culture, Tourism and Diaspora Affairs Mr. Osaze Osemwegie-Ero had members of the Edo Development Organisation and other prominent citizens of the state in attendance.

AXA Mansard Insurance Named Insurance Company of the Year

AXA Mansard Insurance Plc, a member of the AXA Group and global leader in insurance and asset management, has emerged as the Insurance Company of the year. The announcement was made at the 6th edition of the Marketing Edge Brand and Advertising Excellence Awards which took place in Lagos last weekend. The award presented to AXA Mansard Insurance Plc was in recognition of its excellent service delivery and immense contribution to the Nigerian insurance sector as well as the country at large.

eTRANZACT Deepens Financial Inclusion Through CBN-Funded SANEF Initiative

eTranzact, Africa’s premier e-payments solution provider, is set to deepen financial inclusion by expanding its PocketMoni service with 10,000 active mobile money agents, through the CBN-funded Shared Agent Network Expansion Facility (SANEF) initiative, within the next 24 months.

ACSPN Task Communication Professionals, Political Parties on Issue-Based Election Campaign Messages

As 2019 General election approaches, communication stakeholders under the auspices of Association of Communication Scholars & Professionals of Nigeria (ACSPN) have called on Integrated Marketing Communication (IMC) practitioners, Political parties and other stakeholders to ensure that election campaign messages are not about hate speech but issue based.

GTBank Launches Social Impact Challenge, Aims to Fund Community Development Projects Nationwide

Following more than two decades of consistent investment in community development, Guaranty Trust Bank plc is taking its Corporate Social Responsibility (CSR) another step further by launching a Social Impact Challenge that will fund dozens of innovative ideas designed and executed by members of the general public.

FG supports Global Firm to make content cheaper, localized, accessible to Nigerians

In line with its Economic Recovery and Growth Plan, especially its strategy to diversify the economy by making technology an enabler for forex revenue earnings, the Buhari administration would be actively supporting Google's Next Billion users plan intended to ensure greater digital access in Nigeria and around the world.

Nokia and China Mobile sign EUR 1 billion frame agreement

Nokia and China Mobile have signed a one-year frame agreement - valued at up to EUR 1 billion - to support the Chinese mobile operator's transition to a future-oriented network infrastructure, while providing seamless connectivity to more efficiently meet growing data traffic demand.

2018 Maltina Teacher Of The Year Extends Entry Deadline

A new window of opportunity has opened for teachers as the deadline for submission of entry for the 2018 Maltina Teacher of the Year has been extended to Friday, July 20, 2018.

SPAR Nigeria Wins Outstanding Retail Brand of the Year Award

SPAR, leading chain of hypermarket stores, has been announced as the 2018 winner of the Outstanding Retail Brand of the Year award. This announcement was made at the 6th edition of the Marketing Edge Brands and Advertising Excellence Awards that took place in Lagos on Friday July 6th 2018.

Airtel Touching Lives Gets Innovative CSR Leadership Award

Airtel Touching Lives, a corporate philanthropy initiative by leading telecoms operator, Airtel Nigeria, has been named the Most Innovative CSR Leadership Initiative by Marketing Edge, a leading publication focused on brands, media, advertising and communications.

L-R: Erhumu Bayagbon, Head, Corporate communications/PR, Airtel Nigeria; Dr. Ken Onyeali Ikpe GMD, Insight Redefini Group and Chioma Okolie, CSR Lead Airtel Nigeria when Airtel Nigeria won Innovative CSR Leadership Award on Airtel Touching lives, at the 2018 National Marketing Stakeholders Summits and Awards held in Lagos.

Airtel Nigeria’s Erhumu Bayagbon, Head: Public Relations and Chioma Okolie, Lead, CSR, received the award on behalf of the company at a colourful event held last Friday (6/7/18) in Ikeja, Lagos.