Tuesday, 21 March 2023

Communications professionals collaborate with P+ Measurement Services to dissect industry issues

P+ Measurement Services, a leading media intelligence and evaluation consultancy, is pleased to announce that they will be hosting the 22nd edition of #Evaluate PR on March 24th, 2023. The event, which is held quarterly, is scheduled to take place virtually from 12:00 - 1:30pm (WAT).

Kenya: African Development Bank approves $30 million Trade & SME Finance Facility for Family Bank

The Board of Directors of the African Development Bank Group (AfDB) has approved a $30 million Trade & SME Finance Facility for Family bank Limited (FBL) in Kenya. The facility is expected to boost intra-Africa trade, promote regional integration and contribute to the reduction of the trade & SME finance gap in the East African nation.

Omojafor, Fadolapo, Ali-Balogun, Others set to be honoured at ‘The Industry Awards 4.0’

...Renamed Lifetime category

The management of The Industry Newspaper organisers of ‘The Industry Summit/Awards’ has stated that some distinguished marketing communications professionals in the country would be conferred with some highest awards in this year’s event scheduled to be held on Friday, March 31st, 2023 in Lagos.

SLB Opens New Regional Office in Lagos

Global technology company, SLB (formerly known as Schlumberger), has formally opened its new West Africa regional office in Lagos, Nigeria. The firm unveiled a new brand identity focused on energy innovation and decarbonization in October 2022 to meet the world's energy demands today and pave the way for the energy transition. This new identity is reflected in the new West Africa headquarters, which will maximise employee experience and provide a sustainable business environment for all stakeholders.

MultiChoice Africa donates R 1 million to Cyclone Freddy disaster management in Malawi and Mozambique

MultiChoice Africa has donated R 1 million to disaster management in the nations affected by Tropical Storm Freddy as part of its disaster relief operations.

Airtel Money Partners With Prudential Uganda and Turaco to Launch ‘Hospital Sente’

...Hospital Sente is available to all Airtel Money customers in Uganda via *185*7*6#

Airtel Mobile Commerce Uganda Limited (AMCUL) has announced a strategic partnership with Prudential Assurance Uganda Limited and insurtech Turaco Insurance Brokers LTD to provide ‘Hospital Sente’, a low-cost hospital cash insurance product with Funeral Benefits, aimed at increasing access to insurance for underserved communities, and low-income individuals and families. 

Monday, 20 March 2023

AppsFlyer gives insight into how app developers can curb uninstall rates

By Netta Lev Sadeh - Managing Director EMEA SANI at AppsFlyer

As the need for more storage arises as new apps enter into the market, and the need for Software as a Service (SaaS) grows, uninstalls for apps continue to rise as users look to free up space on their devices. According to a recent app uninstalls report by AppsFlyer, more than 1 in every 2 apps that are installed are uninstalled within 30 days. The report highlights that 49% of apps were uninstalled within 30 days of download in 2022, which is an 8% improvement compared to 2021. The report further elaborates that 49% of uninstalls that occur within 30 days take place during the first 24 hours. Gaming apps had the highest uninstall rate, at 66%, with Travel apps having the lowest at 31% showing strong brand loyalty amongst users. 

CWAY Group Set To Commemorate 2023 World Water Day

As part of its commitment to promoting and accelerating sustainable clean water preservation, CWAY Group, a leading manufacturer and distributor of drinking water and other consumer goods, is poised to celebrate the United Nation’s World Water Day (WWD) 2023 with a series of events and activities that promote the importance of clean and safe water for all.

Sunday, 19 March 2023

Ghanaian Herbert Mensah Elected as President of Rugby Africa

Herbert Mensah has been elected as the new President of Rugby Africa, the governing body of Rugby in Africa, following the conclusion of the Rugby Africa Executive Committee Elections held on 18th March 2023. Herbert Mensah, who is known for his passion for the sport and his extensive experience in sports administration, will lead the continent's rugby governing body in the next four years.

Maintaining Nigeria’s momentum in the fight against maritime criminality

By Musa Ilallah     

2023 kicked off on a significant note for the Nigerian Navy, with the hosting by Nigeria of Exercise Obangame Express 2023, the largest multinational maritime exercise in Western and Central Africa, in collaboration with U.S. Africa Command and U.S. Naval Forces Europe and Africa. This year’s edition featured 32 countries from the Gulf of Guinea and beyond, coming together to “improve regional cooperation, information-sharing practices, and tactical interdiction expertise.”

Saturday, 18 March 2023

KFC Africa appoints Akhona Qengqe as new General Manager

...becomes first black female General Manager for Africa

KFC (Kentucky Fried Chicken) has announced the appointment of Akhona Qengqe as its first black female General Manager for Africa, effective April 1, 2023. She will take over from outgoing General Manager Dhruv Kaul, who will become General Manager of KFC Pan Europe.

Basketball Africa League, New Fortress Energy Renew Partnership for 2023 Season

The Basketball Africa League (BAL) and New Fortress Energy Inc., a global energy infrastructure company founded to help accelerate the world’s transition to clean energy, have announced an extension of their marketing partnership that will see NFE support the BAL’s social impact initiatives throughout the league’s 2023 season.  The extension also sees NFE continue as a Foundational Partner of the BAL and the league’s Official Energy Partner.

World Sleep Day: Mouka Advocates Good Sleep For Healthy Living

Mouka, the market leader in Nigeria’s Sleep industry, has joined the International Sleep Society and thousands of sleep health professionals and advocates in increasing awareness of the significance of adequate sleep for healthy living.

African Brands Magazine to unveil 2023 Africa’s 100 Most Valuable Brands

The African Brands Media Limited publishers of The African Brands Magazine is set to unveil ‘The Africa’s 100 Most Valuable Brands 2023’ on the 29th March, 2023 at Sheraton Hotel and Towers, Ikeja, Lagos, we can authoritatively report.

Sahara Group Calls for Partnership, Investments to Drive Sustainable Energy in Africa

Executive Director, Sahara Group, Wale Ajibade has called on top energy operators, regulators, and government officials at the 2023 African Refiners and Distributors Association (ARDA) Week in Cape Town to embrace more alternative energy sources as the current global investments in renewable energy are insufficient in Africa.