BrandArena: Luis Suarez Swap adidas for Puma in UK£1 million deal

Friday 17 August 2018

Luis Suarez Swap adidas for Puma in UK£1 million deal

Uruguayan and Bacelona football striker Luis Suarez has announced that he has swapped his sportwear sponsor adidas for its German rival Puma in a UK£1 million per year deal.

This was revealed by the 31-year-old star in an animated video posted on his official Twitter account.

Suarez had previously been partnered with Adidas for more than a decade, but talks over a new deal had stalled.

The cartoon reveal shows Suarez – dressed as a cowboy – entering a Wild West bar full of animated versions of Puma’s other major soccer clients. Stars including Romelu Lukaku, Mario Balotelli and Olivier Giroud are all present in the clip.

Alongside the video, Suarez tweeted: ‘Forget the past. Be the FUTURE! I’m very excited to announce and join the Puma football family.’

As part of the agreement, he will wear Puma Future boots to kick off the partnership.

Uruguaya shirts are also manufactured by the German.

No comments:

Post a Comment