The auction for the next cycle of domestic live rights to English football’s Premier League has entered a second round of bidding with reports suggesting that there were no clear winners for any of the live packages on offer over three seasons, from 2016-17 to 2018-19, in the first round.
According to emerging reports, pay-television broadcasters Sky and BT Sport, the incumbent rights-holders, are likely to have been challenged by newcomers, including Discovery Communications, the parent company of pan-European broadcaster Eurosport, and global pay-television broadcaster beIN Media Group.
Reports in the build-up to the auction suggested that "the Discovery Network, which owns British Eurosport, would make an offer after its chief executive met with the Premier League last month."
Qatar-based beIN Sports was also linked with a bid, "while there is no telling whether another broadcaster has attempted to gate-crash proceedings as BT did so dramatically two-and-a-half years ago"
According to emerging reports, pay-television broadcasters Sky and BT Sport, the incumbent rights-holders, are likely to have been challenged by newcomers, including Discovery Communications, the parent company of pan-European broadcaster Eurosport, and global pay-television broadcaster beIN Media Group.
Reports in the build-up to the auction suggested that "the Discovery Network, which owns British Eurosport, would make an offer after its chief executive met with the Premier League last month."
Qatar-based beIN Sports was also linked with a bid, "while there is no telling whether another broadcaster has attempted to gate-crash proceedings as BT did so dramatically two-and-a-half years ago"
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