As Nigeria rides a wave of innovation and rising aspirations, LG Electronics is bringing the energy home, unveiling refrigerators designed to be smarter, greener, and more expressive than ever before.
The country’s refrigerator market is booming. According to StrategyHelix, it’s expected to grow from USD 814.2 million in 2023 to a staggering USD 1.77 billion by 2029 — a 13.9% CAGR. Driving this growth are urbanisation, a rising middle class, and increasing disposable incomes. But there’s a catch: the average household spend remains modest, projected at just USD 46.27 in 2025. Affordability, therefore, remains a crucial factor.
LG is meeting the moment with a full range of refrigerators built around three core values: Smart Affordability, Enduring Reliability, and Eco-Smart Efficiency. These principles are what keep LG a top household name across Nigeria, from compact single-door units to advanced smart fridges.
LG is preparing to launch its 2025 lineup in Nigeria, bringing next-gen features already making waves globally. Expect sleek, minimalist designs, smarter storage, longer freshness through advanced cooling, and sustainability at the core of every model.
Some highlights from the new lineup include:
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Cool Pack technology: Keeps food fresh for hours during blackouts.
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Ice-at-Door functionality: Instant ice access without opening the fridge.
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Energy efficiency: Designed for power-conscious Nigerian households.
"The 2025 LG refrigerator lineup represents a bold leap into the future of home living," said Mr. Oktai Kim, General Manager, Home Solutions, LG Electronics Nigeria. "With the LG MoodUP refrigerator leading the way, we are merging cutting-edge innovation with lifestyle expression—bringing color, intelligence, and energy efficiency into the heart of every Nigerian home. This is more than refrigeration; it’s a dynamic experience designed to reflect how today’s consumers live, connect, and create.”
The star of the 2025 lineup is the LG MoodUP refrigerator — a high-design appliance that blends smart cooling with bold personality. It’s not just about keeping food fresh. It’s about setting the vibe.
The MoodUP reimagines the kitchen experience with:
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Customisable LED panels offering 190,000+ colour combinations
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Built-in Bluetooth speakers to stream your favourite music
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AI-driven features that adapt to your lifestyle and usage habits
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Energy-efficient operation, perfect for homes managing fuel and power use
Whether you're throwing a party, cooking a family dinner, or just relaxing, the MoodUP responds to your mood — literally. From afrobeats and highlife to jazz and gospel, the built-in sound system lets the fridge become part of your rhythm.
"We believe the LG MoodUP speaks to the Nigerian spirit - colourful, expressive, bold, and connected," continued Mr. Kim. “It’s more than a kitchen appliance. It’s part of how Nigerians live, celebrate, and innovate.”
With the MoodUP, LG is introducing a new era of expressive appliances - ones that don’t just fit into your lifestyle, but amplify it.
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