BrandArena: BCW Shines at the Provoke 2020 EMEA SABRE Awards

Tuesday 7 July 2020

BCW Shines at the Provoke 2020 EMEA SABRE Awards

BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced it was honoured with six awards at PRovoke’s 2020 EMEA SABRE Awards virtual ceremony held yesterday, including BCW Nordics being named Nordics Consultancy of the Year. The EMEA SABRE Awards recognize superior achievement in branding, reputation and engagement.

In recognizing BCW Nordics, PRovoke said: “BCW’s Swedish office was one of the stand-out performers of its Europe and Africa region in 2019, more than living up to the Nordics’ reputation for creativity and adding a network-beating… fee income over the year, most of which came from organic growth. Elsewhere in the Nordics, BCW Finland embarked on a turnaround journey and closed 2019 with its first profit in quite some time. The agency also refreshed the leadership team in Norway in 2019 and has now embarked on turning that business around.”

Scott Wilson, President, Europe & Africa, BCW, said, “I could not be more thrilled for BCW to be recognised by PRovoke as Agency of the Year in the Nordics. 2019 was the first full year for BCW since our merger and this honour demonstrates that by successfully blending creativity, culture and an unstinting focus on client service, it is possible to run before you can walk. Congratulations to our fabulous BCW team, our clients and partners for this hugely deserved accolade.”

Together with its clients, BCW won the following SABRE Awards for campaign work:

  • The SABRE Award for Superior Achievement in Reputation Management: Oil & Gas 4.0 – Strengthening ADNOC’s Corporate Reputation as the National Oil Company of the Future — ADNOC with ASDA'A BCW
  • Institutional Image: A Unique Bond — Boehringer Ingelheim with BCW UK
  • Crisis Management: A not so bad year for Huawei — Huawei with BCW Spain
  • Marketing to Seniors: The Alzheimer's Tour — Korian with BCW Italy
  • Financial Services: The Sound of Drowning — Trygg-Hansa with BCW Sweden
  • “We are so proud of our teams and client partners who contributed to this success and are grateful to PRovoke for the recognition,” added Wilson. “These awards are great testaments to the extraordinary BCW teams across the region.”

No comments:

Post a Comment