BrandArena: AS Roma Takes A Ride with Hyundai

Friday 24 August 2018

AS Roma Takes A Ride with Hyundai

Serie A club AS Roma has signed a new multi-year partnership with Korean carmaker Hyundai which makes the company its Global Automotive Partner of the three-time Serie A champions until 2021.

Starting this season, the Hyundai logo will feature on the back of all AS Roma jerseys in domestic competitions.

The news comes after Hyundai signed similar agreement with Premier League club Chelsea FC, La Liga side Atl├ętico Madrid, and Bundesliga club Hertha BSC.

Hyundai is also the main shirt sponsor of former Ligue 1 champions Olympique Lyonnais, who in late 2017 extended their deal with the brand until 2020.

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