BrandArena: Jidenna Announced as Host of 2017 Heineken's Live Your Music

Thursday 19 October 2017

Jidenna Announced as Host of 2017 Heineken's Live Your Music

Nigerian-American artiste, Jidenna has been announced as host of the 2017 Heineken Live Your Music parties which will hold in Abuja and Lagos on 27th and 28th October respectively.

Speaking at a press cocktail event for the Heineken Lagos Fashion and Design Week (HLFDW) last Friday, Mr. Franco Maria Maggi, the Marketing Director, Nigerian Breweries Plc, said: “We’re excited to have Jidenna host the ultimate music experience – Heineken Live your Music this year. It’s a global platform that puts the spotlight on music fans as they share their experiences with others”.

Heineken Live Your Music, a global Heineken music platform built on the collective passion of consumers for experiencing music was a memorable experience last year, then hosted by T-Pain and top Nigerian Hypeman Do2dtun. This year promises to be even more exciting.

The Heineken Live Your Music is slated for Abuja on the 27th of October at the Transcorp Hilton Hotel and in Lagos on the 28th of October at the Eko Atlantic, Victoria island. The Lagos party will also serve as the official after-party of the Lagos Fashion and Design Week proudly sponsored by Heineken.

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