BrandArena: WhatsApp: From 1 Billion Monthly Users To 1 Billion Daily Active Users

Thursday, 27 July 2017

WhatsApp: From 1 Billion Monthly Users To 1 Billion Daily Active Users

Just over a year ago, WhatsApp celebrated a record of one billion monthly users. Now the messaging company led by by Jan Koum has just announced that one billion people around the world now use WhatsApp on a daily basis to stay in touch with their family and friends.

Statistics revealed that WhatsApp users now send over 55 billion messages per day, including 4.5 billion photos and 1 billion videos. The new features like video calling and WhatsApp status have probably caused 76% of its monthly users to keep coming back to the app daily. WhatsApp’s growth has seen the company looking for professional to help them monetize the app as it is currently not that monetized.

“As we celebrate this milestone, we’re committed more than ever to bringing you more useful features to enjoy, while delivering the reliability, simplicity, and security you expect with WhatsApp. Thank you for your continued support.”

Facebook recently updated the file sharing feature, letting users share a file of any format. Users can also share multiple videos and photos at a time and send files up to 100 MB size.

Users can now easily make their text bold or italic and also send GIFs which they can choose from app's in-built gallery.

Despite WhatsApp's move to adopt end-to-end encryption by default for its billion users around the world, rights groups have termed the policies of the instant messaging app too weak to protect user privacy from governments.

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