BrandArena: Facebook Launches Football Awards in Barclays Premier League

Monday 20 April 2015

Facebook Launches Football Awards in Barclays Premier League

Facebook has launched its own football awards so supporters from across the world can vote for their favorite players, managers and clubs.

Its inaugural Facebook Football Awards unveiled in partnership with BT Sport and Mirror Football, which will offer fans around the world the chance to vote for the players they think have performed best throughout the 2014/15 Barclays Premier League season.

Voting will close on 11th May and award winners will be announced at a ceremony in London on 26th May live on BT Sport 1. The event will also be streamed on Facebook and

Fans a vote on individual awards for Player and Young Player of the Year, as well as Best Premier League Club of the Year, as well as select a full 11 man line-up in the BT Sport Best XI award.

Seven of the nine award categories, which also include Manager of the Year, Content of the Year, and the Mirror Football Fan of the Year, will be voted for by the fans. The evening will see a further two special awards handed out to a club and player based upon their performance on Facebook over the course of the season.

Glenn Miller, Facebook sports partnerships said: “The Facebook Football Awards are the only awards dedicated to celebrating the Premier League, where fans around the globe have the power to decide who deserves to win for their performance over the course of the season. That’s what the Facebook Fan Awards are all about. We want to give the millions of football fans on Facebook the opportunity to share their knowledge and love for the game by celebrating the players, clubs and fans they feel deserve recognition.”

“We have established exclusive partnerships with BT Sport and Mirror Football who will be working with us on taking this event out to the community of football fans. By combining the power of print, broadcast and digital we can connect fans to more of the content they want and bring them closer to the players, teams and the game they love.”

John Cross, chief football writer for the Mirror added: “Social media is a key part of Mirror Football’s offering, both in the way we deliver the latest stories direct to the fans and also the way we interact with fans online. Mirror Football has a hugely popular Facebook page and we’ve built up a real community of football fans who interact with our stories, creating a fanzine-like experience.

“At the heart of Mirror Football we are all huge football fans and that comes across in our passion for what we do. These awards are all about the fans so they are a great fit for us and we’re excited to be involved.”

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