BrandArena: Bluebird Communications @ 20 …Still Soaring High

Tuesday 21 April 2015

Bluebird Communications @ 20 …Still Soaring High

Wikipedia’s description of a Bluebird reads, “Of all the birds a gardener could choose to attract, the Bluebird is the quintessential helpful garden bird. Gardeners go to extreme lengths to attract and keep them in the garden for their advantageous properties”. This description aptly captures the essence of Bluebird Communications, a leading advertising agency in Nigeria whose aim is to help brands continually succeed in the marketplace.

Kunle Ogunmefun
Located in a tranquil area in the Maryland axis of Lagos Metropolis, Nigeria, Bluebird Communications, opened shop in 1995. Owing to the agency’s efficiency in helping brands grow, within a space of 5 years of operations, the agency built a very robust client portfolio in the financial sector and other market segments.

In line with its mission statement: "Pushing the limits with integrity to constantly deliver distinctive value adding communication support for our clients' brands", the agency has always unveiled game-changing innovations that has help its clients grow.

This year, the agency will clock 20 years after its inception, Bluebird Communications is still soaring higher and continues to prides itself as a creative force in the marketing communications industry. The Bluebird Group has in its portfolio; Intentici Media, which serves as the media buying/planning arm of the company, Ribbons World, a reputation management company and Pro Vision which is an out-of-home-activation company.

The agency’s Executive Vice-Chairman, Kunle Ogunmefun, a seasoned marketing practitioner with over 30 years’ experience, alongside its Chief Operating Officer, Kayode Ebatamehi a marketing guru and a young team of vibrant and extremely passionate talents, has been able to position the agency in alignment with its vision of becoming a worldwide recognizable marketing Communications icon that continually delivers value to its stakeholders.

Kunle also known as Panaki has an irrepressible personality and believes that everything under the sun is possible, in the quest of repositioning brands and making them indispensable to consumers.

He is "The Nest's" biggest advocate of "Pushing the Limits" and remains an inspiration to Colleagues and Clients alike. Kunle is a graduate of Nigeria's premier university and boasts of almost 30 years experience that spans Banking, Public Relations and Advertising.

The agency’s offerings range from brand management, strategy development, brand activation/experiential marketing, creative development/execution, production value (TV, Documentary, Radio, and Print etc.), media strategy, buying and management, public/media relations, social/digital marketing and events management/marketing.

Clients have included; Toyota Nigeria Limited, Dangote Flour, Skye Bank, FBN Trustees, Sterling Bank,  Unity Kapital Assurance, Leadway, Wema Bank, First Securities Discount House, Custodian and Allied Insurance just to mention a few.


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