BrandArena: Adobe Photoshop Celebrates 25 Years Of Image Editing History

Friday 20 February 2015

Adobe Photoshop Celebrates 25 Years Of Image Editing History

Today, millions of people use Photoshop to do amazing things, transforming our visual culture and changing how we see the world.  It is a program that has become ubiquitous especially in movies, magazines, Internet and in almost all the images we see.

To celebrate the anniversary of 25 years of great software, the Adobe decided to launch an amazing video about it and plans to celebrate by showcasing a collection of artists, all under 25, who use its comprehensive suite of tools in new and unique ways.

Released on February 19, 1990 with a handful of basic editing features, the software has seen massive updates and overhauls throughout the years, with over a dozen major installments to its software since its first launch.

"For 25 years, Photoshop has inspired artists and designers to craft images of stunning beauty and reality-bending creativity," said Shantanu Narayen, Adobe president and chief executive officer. "From desktop publishing, to fashion photography, movie production, website design, mobile app creation and now 3D Printing, Photoshop continues to redefine industries and creative possibilities. And today that Photoshop magic is available to millions of new users, thanks to Adobe Creative Cloud."

With 60 seconds, the video is a beautiful animation showing tools and familiar characters such as Shrek and Bilbo Baggins. With the theme song “Dream On” by Aerosmith, many famous pieces that used the program were cited.

In honor of the occasion, the company is holding a "Top 25 Under 25" artist showcase, with hopefuls uploading their artwork to Behance and using the tag "Ps25Under25" to submit themselves for the top spots. The winning 25 artists in the end will take over Photoshop's Instagram, each given a two week hold over the account, to showcase their work for the world to see.

The celebration started yesterday with artist Fredy Santiago - a 24-year-old Mexican-American artist from California - already uploading some of his work to the social network.

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