sitemaps.org/schemas/sitemap/0.9/sitemap.xsd BrandArena: Orange, BOA expand partnership to offer new mobile financial services in Africa

Thursday 18 September 2014

Orange, BOA expand partnership to offer new mobile financial services in Africa

In the coming months, BANK OF AFRICA and Orange Money customers will be able to transfer money directly from their Orange Money account to their BOA account and vice versa simply with their mobile.

Orange customers will have the opportunity to carry out safe and real-time banking operations, to transfer money, pay for goods and services (water, electricity, education, television bills, etc.) and purchase airtime credit without going to the bank or to the shop.

The large network of licensed Orange Money distributors will supplement the network of 450 BANK OF AFRICA branches, offering a maximum number of cash withdrawal points to the customers of the two companies.

“The partnership between Orange and BANK OF AFRICA illustrates Orange’s ambition to offer its customers high-quality services that are both easily accessible and easy to use. Our respective businesses complement each other making it easier for customers to manage their money using their mobile, wherever they are in the country and at any time of the day,” said Marc Rennard, Senior Executive Vice President, Africa, the Middle-East and Asia, Orange.

“The partnership with Orange Money enhances our range of services enabling us to increase customer proximity while offering high-quality, simple and useful services. This new service is also a ideal solution that meets our customers’ desire to carry out financial transactions any time and wherever they are,” says Alfa Barry, Deputy Director in charge of Marketing for the BANK OF AFRICA Group.

This new service, which is designed for both individuals and professionals, is already available in Madagascar since August and will be extended to Côte d’Ivoire, Mali, Senegal, Niger and the Democratic Republic of the Congo in the coming months. BOA Madagascar is the first bank in sub-Saharan Africa to launch this service with Orange.

This is also the first step in a range of innovative financial services that will be developed by the two companies.

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