BrandArena: Unilever introduces Vaseline Creams and Lotions

Friday, 9 May 2014

Unilever introduces Vaseline Creams and Lotions

Unilever Nigeria Plc, household name and manufacturers of diverse home and personal care consumer products which include Omo, Closeup, Knorr, Sunlight, Blueband, Lipton, Pears, Sunlight, Royco and Vaseline, has launched Vaseline Lotions and Creams into the Nigerian market.

The two new products which are Vaseline Total Moisture and Vaseline Cocoa Glow were revealed at a media session organized by Vaseline in Lagos last Friday.

The Marketing Director, Personal Care, Unilever Nigeria Plc, David Okeme while addressing the media stated that the products were launched with the Nigerian woman at the center. “Our aim is to get Nigerian women to fall in love with Vaseline lotions because Vaseline lotions and creams have Stratys-3, which ensures all 3 layers of the skin are moistured to give soft, smooth skin all day long. We believe that truly healthy skin starts with deep healing, it is not something you get by masking problems or through quick fixes”.

Also speaking at the media session, Category manager Deodorant and skin care, Unilever Nigeria Plc, James Inglesby stated that Vaseline Total Moisture and Vaseline Cocoa Glow are a combination of vitamins, minerals and conditioning moisturisers. While Vaseline Total Moisture works like a moisture multi-vitamin to replenish your skin with 100% of the daily hydration and nutrient your skin needs, Vaseline Cocoa Glow on the other hand penetrates deeply to ignite the skin’s natural glow from the inside out. Made with a combination of moisturisers and pure Vitamin E, Vaseline Cocoa Glow smoothens away all the roughness and dark spots to help the skin maintain an even tone and a healthy glow. “This is great news for everyone who desires beautiful skin” Inglesby added.

Vaseline Total Moisture and Vaseline Cocoa Glow are both available in lotions and creams. Lotions are fast absorbing and light feeling on the skin while creams are thicker and used for deep moisturizing especially when your skin requires higher levels of moisturizing.

1 comment:

  1. It seems to be quite different from the Vaseline we have been used to for many years. I'll check out this new product when I go shopping. I just hope it will be a great experience.