BrandArena: Etisalat Puts Abuja, Port Harcourt on Speed Lane with Easyblaze

Friday 16 August 2013

Etisalat Puts Abuja, Port Harcourt on Speed Lane with Easyblaze

The Easyblaze Experiential Lounge by Nigeria’s most innovative telecommunications company, Etisalat, has ignited Port Harcourt and Abuja with an experiential campaign of its 3.75G High Speed Packet Access (HSPA) broadband service known as Easyblaze.

The tour, billed for 24 states of Nigeria serves as an enlightenment and engagement scheme for existing and potential customers, in line with Etisalat’s customer-centric profile to provide them an opportunity to experience the Easyblaze broadband service on a variety of internet-enabled mobile devices including Smartphones, tablets, laptops, and MiFi hotspots.

The Easyblaze 3.75G offers high speed data of up to 42mbps, allowing Etisalat customers to  enjoy quick and uninterrupted internet access, with faster file downloads, video streaming and other web-based activities.

Commenting on the engagement and enlightenment campaign, Director, Consumer Segment, Etisalat Nigeria, Mr. Oluwole Rawa explained that his company opted for the road show as part of efforts to showcase its superfast, high quality data services to customers. “This campaign he explained, “will afford both current and prospective customers the opportunity of firsthand experience of the network’s 3.75G Easyblaze.”

According to Rawa, “this road show is to give our customers the opportunity to experience our 3.75G Easyblaze network built on Next Generation HSPA+ network with dual carrier technology capable of downloading speed of up to 42 Megabytes per second (Mbps).

The experiential lounge buses which will tour the cities of Abuja and Port Harcourt throughout August will be positioned at prominent, high foot-traffic areas in a bid to engage with both cities’ residents. Etisalat advisors will be on hand on the tour to demonstrate the best ways to enjoy the full potential of the EasyBlaze package, using internet-enabled devices.

No comments:

Post a Comment