BrandArena: Samsung Launches Galaxy S4 Mini To Take Shot At Midmarket

Thursday 30 May 2013

Samsung Launches Galaxy S4 Mini To Take Shot At Midmarket

South Korean electronics giant, Samsung Electronics has announced the Galaxy S4 mini smartphone, which has a larger screen and a better camera than its predecessor, the Galaxy S III mini.

The Galaxy S4 Mini ia a slimmed-down, cheaper version of its flagship handset, in a bid to spread the Galaxy S4’s success to other parts of the market. The compact version of the Galaxy S4 comes less than a year after the company announced the Galaxy S III mini in October last year.

The smartphone runs Android version 4.2.2 like its bigger sibling. Like the Galaxy S4, it can also use the S Health app, which allows users to keep track of steps and monitor sleeping patterns. The phone can also control TVs, set-top boxes, and DVD players with WatchON's IR remote.

Availability of the Galaxy S4 mini supporting either LTE, HSPA+ or 3G with two SIM cards, will be determined by market, according to Samsung. The company didn't reveal what the phone will cost. No release date has been given for the Galaxy S4 Mini, though this will probably be revealed at its official launch in London on June 20. There’s no pricing yet, either, but it’s expected to come in at around $350.

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