BrandArena: P&G Donates Sporting Materials to 3,000 Children in 40 Schools Across Nigeria

Tuesday 23 April 2013

P&G Donates Sporting Materials to 3,000 Children in 40 Schools Across Nigeria

Procter & Gamble, a leading consumer goods company is donating sporting materials to 3,000 children in 40 schools across Nigeria as part of its commitment to youth sports under its 10 year- International Olympic Committee partnership.

The company is donating equipment ranging from jerseys and footballs to first aid kits, amongst other items. The donations started on March 4th 2013 and will run through the end of May, 2013.

The schools which have already benefited from the P&G sports donations are: Sonmori Senior Comprehensive High school, African Church Grammar School and Fagba Junior Grammar School, all in Lagos. In the Eastern part of the country, Mea Matter Elizabeth high school, Bethel Home Convent and Union Boys Secondary School in Enugu also received donations.

Miss Ngozi Coker, Brand Communications Manager, P&G Nigeria said “we are donating to 3,000 children pan-Nigeria because we believe that our future athletes have to be given the right equipment to succeed.”

She further explained that these donations are part of P&G's commitment to youth sport as a 10 year International Olympic Committee partner, adding that, “Specifically, we are thanking the Nigerian public for joining us to make these donations possible. The donations are as a result of the "Buy one pack of any P&G product and help improve sports in your child's school" campaign we ran in April and May 2012 leading up to the London 2012 Olympics.

In addition to the donations, P&G has completed a complete overhaul of the sporting facilities at Mea Matter Elizabeth High School, Enugu.

The donations and renovations are part of P&G’s Thank You Mom campaign which is focused on thanking mothers for the effort they put towards their children not just with regards to sports, but for all they do to help their children achieve their dreams.

No comments:

Post a Comment