BrandArena: Promasidor sponsors Lagos Rugby 7s

Wednesday, 14 November 2012

Promasidor sponsors Lagos Rugby 7s

One of the leading FMCG manufacturing companies in Nigeria, Promasidor Nigeria Limited is sponsoring the Lagos iTRY Rugby coaching scheme for secondary school students in the Center of Excellence, Lagos because of the International Olympic Committee plan to include sevens rugby as a new team sport in the 2016 Olympics.

According to CEO, Nigeria Rugby Football Federation (NRFF), Mr. Babajide Afolabi at the finals of the Lagos Rugby 7s tournament, Promasidor is currently sponsoring 30 public schools and five private schools in the I-Try Rugby development programme in Lagos. “Since the announcement by the International Olympic Committee that sevens rugby will be the new team sport at the 2016 Olympics, it has become imperative that we develop schools rugby. With this, Promasidor has decided to sponsor 30 public schools and five private schools in the I-Try rugby development programme in Lagos.”

At the recently concluded Lagos Rugby 7s tournament, two of the Promasidor Nigeria sponsored schools, the American International School, Lagos and CMS Grammar School Lagos played a demonstration seven-a-side ‘touch’ rugby game. In the “touch rugby” a two handed touch replaces a full contact tackle. When a player in possession of the ball is touched by both hands above the waist by a member of the opposing team the referee blows the whistle and the ball is handed to the opposition who begin play again from the spot of the touch.

Rugby, Mr. Afolabi said helps build character and values such as teamwork, discipline, respect for the laws, and respect for the match officials for this reason it is considered vital in the school curriculum.

Stating reasons why the schools were picked to play in the tournament, the Head Youth Development, Nigeria Rugby Football Federation (NRFF), Mr. Chukwudum Ejikeme, said it will provide an opportunity for the kids to learn more about the game.

1 comment:

  1. rugby is a sport I so much love but its sponsorship and development in Nigeria is still poor so i must commend promasidor for this one