BrandArena: Microsoft Unveils 2012 Imagine Cup Student Technology Competition

Friday, 25 November 2011

Microsoft Unveils 2012 Imagine Cup Student Technology Competition

In order to continuously encourage students to make a difference in the world through the power of technology, Microsoft has again unveiled the 2012 Imagine Cup technology competition challenging students from around the world to find solutions to the toughest problems of the modern world.

The Imagine Cup 2012 Worldwide Finals will be held in Sydney, Australia, in July 2012.
Photo: Last year’s finalists team, from

The Imagine Cup was launch in 2003 and have seen over 1.4 million students participated in the competition with 358,000 students representing 183 countries and regions registering for the Imagine Cup 2011 competition.

Every year a new country is selected to be a platform for the worldwide competition. To participate in the Imagine Cup 2012 students can choose from three team competitions—Software Design, Game Design: Xbox/Windows, and Game Design: Phone or take on the IT Challenge. Each of the 3 competitions suggests participants to imagine a world where technology helps solve the toughest problems. IT students can take part without a team.

There is also a Windows Phone Challenge sponsored by Nokia. Students are to create software that can make a broad impact in the world. They can also add device-focused utility, and finish with an outstanding Windows Phone user experience.

Participant most be 16 years of age or older to enter the project; any student attending an accredited high school or college (either full-time or part-time) can be a part of the competition. Graduated students are still eligible—as long as they were enrolled as a student between January 1, 2011, and May 31, 2012.

Participants most not also be an employee or intern of Microsoft Corporation, or an employee of a Microsoft subsidiary. Students from all countries except Cuba, Iran, North Korea, Sudan, and Syria can participate.

Judges are typically industry experts, journalists, sponsors, educators, and Microsoft staff from around the world. Students can join the Imagine Cup on Facebook or Twitter. Registration and participation is available on the dedicated web site.

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