BrandArena: Amber Rose Promotes New Smirnoff Vodka Flavours

Friday 11 November 2011

Amber Rose Promotes New Smirnoff Vodka Flavours

SMIRNOFF® Vodka yesterday introduced two new flavored vodkas - Whipped Cream and Fluffed Marshmallow - expanding the brand's arsenal of innovative and delicious flavored vodkas. The world's number-one selling and most awarded vodka brand created the decadent new flavors to offer adult consumers a line of premium spirits that, similar to that memorable bachelorette party or a classic guys' night out, are fun, sophisticated, and cleverly wicked.
Photo: Amber Rose with Smirnoff Whipped Cream and Smirnoff Fluffed Marshmallow bottles,

Model and socialite Amber Rose is the face of the bold and audacious new campaign created to launch the new flavors, bringing to life the luscious and opulent world of SMIRNOFF Whipped Cream Flavored Vodka and the sweet and playful world of SMIRNOFF Fluffed Marshmallow Flavored Vodka.
SMIRNOFF is implementing a full marketing mix, including television, radio, print and online advertising as well as public relations in support of its launch of SMIRNOFF Whipped Cream and SMIRNOFF Fluffed Marshmallow Flavored Vodkas.

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