Samsung has officially entered the extended reality (XR) market with the launch of its Galaxy XR headset, a mixed-reality device designed to compete directly with Apple’s Vision Pro. Priced at $1,800 almost half the cost of Apple’s $3,499 Vision Pro, the Galaxy XR is now available in the U.S. and South Korea, with global rollout to follow.
Powered by Google’s new Android XR platform and Qualcomm’s Snapdragon XR2+ Gen 2 processor, the Galaxy XR marks Samsung’s biggest step into immersive computing. It promises up to two hours of general use and two and a half hours of video playback per charge.
At 545g, the Galaxy XR is significantly lighter than Apple’s Vision Pro, which weighs between 750g and 800g, offering improved comfort and wearability. Samsung says its engineers focused on ergonomics and durability.
“Through a combination of its shape, advanced materials, and the structural optimisation of each component, Galaxy XR achieves an optimal balance between lightweight design and robustness for daily use,” the company wrote in a blog post.
The headset features micro OLED displays with 27 million pixels, offering a 3,552 x 3,840 resolution and 90Hz refresh rate. It also includes two pass-through cameras, six world-facing tracking cameras, and four eye-tracking cameras for enhanced spatial awareness.
Samsung’s partnership with Google integrates familiar tools like Google Maps, YouTube, and Google Photos, all redesigned for immersive experiences. Users can access Gemini, Google’s AI assistant, to navigate in 3D Maps, search with gestures, and even convert 2D photos into 3D visuals.
The Galaxy XR supports multitasking across floating windows and offers an enhanced entertainment experience with 4K Micro-OLED displays optimised for apps such as Crunchyroll, HBO Max, and Peacock.
Early buyers receive the Galaxy XR Explorer Pack, which includes 12 months of Google AI Pro, YouTube Premium, Google Play Pass, and exclusive access to Adobe Project Pulsar, NFL PRO ERA, and Calm.
Samsung’s launch follows Apple’s recent Vision Pro update, featuring its M5 chip and longer battery life. With its lighter design, Android ecosystem, and lower price point, Samsung is positioning the Galaxy XR as a more accessible and practical alternative in the rapidly expanding XR market.
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