BrandArena: Meet Adebayo Adedeji, the New Interim CEO of Wakanow

Friday 25 October 2019

Meet Adebayo Adedeji, the New Interim CEO of Wakanow

Adebayo Adedeji has been announced as the interim Chief Executive Officer of full-service online travel company, Limited. He takes over from founder Obinna Ekezie who has been CEO since 2008.

In December 2018, Wakanow received a $40 million investment from the Carlyle Group, a global alternative asset manager.

A statement issued by the travel company, Adedeji, who is the current Chief Commercial Officer (CCO) of the company, has been responsible for driving the transition program of Wakanow since mid-2019.

Prior to taking up his CCO role at company, he was a Senior Finance Manager at, in charge of fulfilment supporting product teams in 16 countries.

He was also responsible for driving top-line, profitability, inventory optimization, seller promotion and improved customer experience through technical product innovation.

Previously, he served as a senior finance professional in the consumer retails sector, including Petsmart and Walmart Stores.

Adedeji is assuming his new responsibilities at a time of great excitement for the company which is on the cusp of transition and significant positive change.

The Board of Wakanow is confident that Adedeji will provide an invaluable contribution to setting goals and objectives for the company’s future growth, whilst also providing the administrative guidance and direction required during this period of significant transition and transformation.

The Board believes this leadership transition will place Wakanow in a strong position to increase its reach and product offering and to deliver on its growth plans for the future.

Wakanow has been able to grow its customer base and market share since the end of last calendar year as it continues to service its customers and maintain its best value proposition with improved product offering and customer service.

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