BrandArena: Twitter unveils emojis for EPL clubs for 2015/16 campaign

Monday 10 August 2015

Twitter unveils emojis for EPL clubs for 2015/16 campaign

The English Barclays Premier League (#BPL) kicked off over the weekend and Twitter has launched new special Twitter emojis to make the conversations more exciting.
Emojis will show up when any user Tweets using specific dedicated hashtags during the opening weekend. The feature will be live until midnight on Monday following MNF, but will return at various key moments throughout the season (such as #DeadlineDay and the final run-in).
Here’s how to join the conversation:
  • Official club hashtags will trigger an emoji of the club crest (e.g. #LFC)
  • Official match hashtags for this weekend will trigger the club crests alongside one another (e.g. #MUNTOT)
  • #BPL and #BPLKickoff will trigger a scaled down Premier League trophy, whilst #FPL will trigger the Premier League crest.
63% of all Premier League players are active on Twitter, and you can follow them all throughout the season.

Tottenham (@SpursOfficial) have 92% of their first team squad on the platform, making them the club with the highest percentage of players on Twitter. They are followed by Manchester City (@MCFC) who boast 75%, and then Spurs’ North London rivals Arsenal, who are at 73%. Leicester City (@LCFC) round off the top four with an impressive 70%.
When it comes to the most popular players on Twitter, @England and @ManUtd star @WayneRooney continues to lead way with his 11.7 million followers:

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