sitemaps.org/schemas/sitemap/0.9/sitemap.xsd BrandArena: New Chelsea Shirt Sponsor Appoints WePlay As Social Media Agency

Thursday 6 August 2015

New Chelsea Shirt Sponsor Appoints WePlay As Social Media Agency

Japanese tyre company and new official shirt sponsor of Chelsea FC, Yokohama has appointed digital sports agency WePlay to support brand development through social.

Yokohama’s five year sponsorship deal with  the Premier League champions, signed in February, is one of the largest sponsorship deals in the history of English football, so it is understandable why the Japanese brand wants to maximise returns.

WePlay has been tasked with handling the strategy and execution across all of Yokohama’s social channels, including Facebook, YouTube, Twitter and Instagram.

Commenting on the appointment, Yokohama’s Kazu Sekiguchi said: “Our deal with Chelsea FC is a key part of our plans to raise our global profile and WePlay will be fundamental to our efforts to promote this relationship. We knew that engaging Chelsea FC fans on social wouldn’t be something we could just do; we needed a partner who could use their expertise to support us and help us achieve our objectives". 

7 comments:

  1. I found that site very usefull and this survey is very cirious, I ' ve never seen a blog that demand a survey for this actions, very curious... Agencia de marketing Octopus

    ReplyDelete
  2. I have seen your blog and really amazing information put in this. If anyone needs Website Designing and Digital Marketing Services in India, visit Ogen Infosystem in Delhi to get a creative and responsive website.
    SEO Service in Delhi

    ReplyDelete
  3. Today eveyone wants to rank on Goolge. Do you want your business number one on Google?
    Come and visit SEO Company in Bangalore
    That will help you to increase your visibilty on Google.

    ReplyDelete
  4. Hello, I have browsed most of your posts. This post is probably where I got the most useful information for my research. Thanks for posting, maybe we can see more on this. Are you aware of any other websites on this subject. buying social media followers

    ReplyDelete
  5. Your blog provided us with valuable information to work with. Each & every tips of your post are awesome. Thanks a lot for sharing. Keep blogging.. Werbe Agentur

    ReplyDelete
  6. Your blog provided us with valuable information to work with. Each & every tips of your post are awesome. Thanks a lot for sharing. Keep blogging.. verzwaringsdeken

    ReplyDelete