BrandArena: Lenovo Launches New Logo

Wednesday 8 July 2015

Lenovo Launches New Logo

In a bid to deepen its market share and build stronger relations with clients, Lenovo has unveiled a new logo in Lagos, Nigeria.

Commenting on the new logo, Lenovo’s manager in West, East and Central Africa Division WECA, David Caleb said the logo is not only of global standard but one that is timely in an industry that keeps witnessing dynamism.

“We are launching this logo, to reinforce our vision of being the No One customer friendly and quality giver of services in the ICT industry. Even as the market dynamism is changing, Lenovo is also changing to serve as the food basket portfolio for the IT segment,” he said.

He added that “The logo is in eight different bright colours. We also want to cater for the younger generation in view of the fact that 50% of Africans are below the age of twenty years. therefore the youth in African are very important to us and we have to carry them along hence the the colour launch of our logo.”

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