BrandArena: 2015 Edition Of A.Y Live: Maltina Announces Renewed Partnership With Comedian

Wednesday 1 April 2015

2015 Edition Of A.Y Live: Maltina Announces Renewed Partnership With Comedian

Nigeria’s number one non- alcoholic malt drink, Maltina has again announced its partnership with renowned Nigerian comedian, A.Y Makun to deliver a spectacular series of the 2015 edition of A.Y Live comedy concert.

According to Senior Brand Manager, Adewole Adedeji, the continued sponsorship of the comedy series, which kicks off with a Special Easter edition tagged: Complete Happiness, at Eko Hotel and Suites, Lagos on Sunday, April 5 2015, is one of the many ways the brand hopes to connect with consumers happy moments as part of it's 'Laugh Out Loud' campaign.

“Maltina as a brand which constantly preaches happiness, is keen on promoting activities that stir up the happy self of any individual. We believe the secret to living a long healthy life is to stay happy and AY Live delivers that exact recipe. Last year was amazing, the feedback from our consumers were mind-blowing, so there was certainly no questioning our partnership this year as we hold the happiness of our consumers as utmost priority” he said.

The Lagos Easter edition will feature popular comedians like I GO DYE, Chi Gul, Seyi Law, Ushbebe, Princess, Shakara, Gordons, Helen Paul, Funny Bone and other comedians as well as famous musicians Sunny Ade, Onyeka Onwenu, Phyno, Wizkid, Timaya, Lil Kesh, Yemi Alade, Korede Bello among many others.

The A.Y Live series will continue with the Port Harcourt and Abuja legs to be held later in the year.

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