BrandArena: Inks Partnership Deal With Sasha P & Ajebutter 22

Saturday, 30 August 2014 Inks Partnership Deal With Sasha P & Ajebutter 22

Jovago, – Africa’s largest online hotel booking platform has partnered with Nigeria’s foremost female rap superstar, Yetunde Alabi popularly known as Sasha P and Afro Pop superstar Akintoye Balogun aka Ajebutter 22.

International award winning rapper, Sasha P and the famous Omo Pastor crooner, Ajebutter 22 have gone into a mutually beneficial partnership with This partnership which was announced at an event held at the’s Lagos office would have the superstars use and recommend Jovago’s services to their fans.

In working with Sasha P and Ajebutter 22, will maintain a global focus promoting its exceptional hotel booking service. Having been nominated for the Hip Hop World Awards in 2013, Ajebutter 22 provides the perfect blend of local and international expertise, which Jovago also prides herself on. Sasha P has also been nominated for multiple awards around the world including the coveted Channel O and MTV Africa Music Awards. She has also won multiple awards including emerging the Most Promising West African Artist at the Kora Awards making her the ideal partner for

“I love to travel and staying at the right hotel is a big part of the entire experience”, said Sasha P. “I’m glad that I don't ever have to worry about getting it right and with amazing deals to offer as well. I am very excited to identify with the Jovago brand.”

Expressing a similar view, Ajebutter 22 said, "I am really pleased to have been chosen to work with, I share the same forward thinking ideals that has made Jovago successful till date. Companies like this change the way we book hotels and the way we think in the long run so it's a blessing to be part of the team."

For Jovago, the decision to partner with Sasha P and Ajebutter 22 was born out of the company’s desire to extend its long-term commitment to the Nigerian audience. Aside from this announcement, has reached several milestones in recent months including partnering with Ice Prince, Discovery Airlines, Trip Advisor and the Nigerian Tourism Development Corporation to promote Nigerian tourism.


  1. Thumbs up to my favourite female rapper in Naija. Miss your music lately.

  2. Sasha is off the seen for a while now. Jovago really doing a great job and I'm happy with the way e-commerce is improving in Africa especially in Nigeria, south Africa and Ghana.

  3. Impressive so far.