BrandArena: Samsung announces England FA partnership

Tuesday, 13 May 2014

Samsung announces England FA partnership

Samsung Electronics has announced an agreement with The Football Association to become the Official Consumer Electronics & Smartphone Supplier to the England Team.

As part of Samsung's collaboration with the English FA as the "Official Consumer Electronics & Smartphone Supplier," players and the staff would receive a Galaxy S5 that comes pre-loaded with "state-of the-art health features, including a heart rate monitor." Samsung is allowing fans to get in on the action as well, and is giving away five Galaxy S5 handsets via a Facebook promotion. The manufacturer is also running a contest through which fans have an opportunity to visit Miami to see England play Honduras at the Sun Life Stadium on June 7. To know more details regarding either promotion, refer the press release below.

To celebrate the new partnership Samsung are offering England fans the opportunity to win a five star trip to Miami, Florida including tickets to see England take on Honduras at the Sun Life Stadium on Saturday 7th June.

Samsung Electronics UK & Ireland President, Andy Griffiths said: ‘We are thrilled to partner with the England football team ahead of what is set to be an exciting summer of football. Samsung has a long association with football both in the UK and globally and we’re delighted that this partnership adds to our on-going commitment to all football fans. We wish the England team the best of luck this summer and are proud that the players and staff will be equipped with the latest Samsung technology.’

FA commercial director, Stuart Turner, added: ‘We are extremely excited that Samsung will be supporting the England team as our new Official Consumer Electronics & Smartphone Supplier. Samsung has a fantastic heritage in football across the globe and in such an important year, the team will be flying out to Brazil with the best possible mobile devices at their fingertips.’

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