BrandArena: CNN Ends “Piers Morgan Live” amid Poor Ratings

Monday 24 February 2014

CNN Ends “Piers Morgan Live” amid Poor Ratings

Photo by Piers Morgan Live/Facebook
After three years of running Piers Morgan Live, CNN has confirmed plans to cancel the prime time show due to poor ratings.

The 48-year old British told The New York Times it had been "a painful period" for the show, which has suffered lacklustre ratings.

CNN's audience had tired of hearing a Briton weigh in on American cultural issues, he said.

Piers Morgan has interviewed dignitaries and celebrities on the show including Oprah Winfrey, Charlize Theron, Bill Clinton and most recently Lupita Nyong’o and Steve McQueen.

Morgan was formerly an editor of News of the World and The Daily Mirror.

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