BrandArena: BA Rewards ‘Valentine’ Bookings with Discount Vouchers

Friday 7 February 2014

BA Rewards ‘Valentine’ Bookings with Discount Vouchers

In the spirit of the Valentine season, leading global airline, British Airways has announced plans to reward travelers on its flights from Abuja and Lagos with 14% discount vouchers redeemable during subsequent travels. The initiative, the first of its kind in Nigeria’s aviation industry is aimed at making flying more fun and rewarding.

According to Kola Olayinka, Regional Commercial Manager, British Airways, the vouchers would give 14% discount on bookings made between 14 Feb to 31 Mar 2014 for travels between 14 Feb and 15 Apr 2014. He explained that the initiative was a reward scheme meant to delight the airline’s customers. He added that it is exclusive to bookings that are made directly on and can only be expended on flight bookings.

“Firstly, in the spirit of Valentine, we shall be giving out discount vouchers on 13-14 February 2014 at the Abuja and Lagos airports. The vouchers would give 14% discount on bookings made between 14 Feb to 31 Mar 2014 for travel between 14 Feb and 15 Apr 2014, to all passengers travelling on 13-14 February 2014. Discounts are available on flights only,” he said.

He stated that to use the vouchers participants must make a booking on and enter the promotion code into the marked box on the Price Quote page of the booking.

Kola Olayinka
“The initiative entitles customers who travel with British Airways to a 14% discount off future travels. This future travel can be booked from 14 February - 31 March 2014 for outbound travel out of Lagos or Abuja from 14 February to 14 April 2014 in World Traveller, World Traveller Plus or Club World cabins. The discount would be made available to beneficiaries as letters and will contain the promotion codes.” Olayinka stated.

Olayinka also stressed that the promotion code is valid on British Airways operated and marketed flights. This includes British Airways, American Airlines, Iberia and OpenSkies.

The promotion code is not valid on any other BA franchisee or oneworld® alliance airline, he said, and urged customers to visit for more information.

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