BrandArena: NetApp Announces New Director For Africa

Friday 5 July 2013

NetApp Announces New Director For Africa

NetApp announced today that Mark Ridley has been appointed as new regional director for Africa. An experienced sales leader with over 15 years of experience in IT, Ridley will be responsible for all NetApp business in Africa including offices in South Africa, Kenyaand Nigeria.
Mark Ridely

His role covers development and execution of sales and marketing strategies, enhancing the channel ecosystem and expanding the NetApp customer base in the region. He reports to NetApp’s newly appointed Director MEEEA for the Middle East, Eastern Europe and Africa, Konstantin Ebert.

Ridley’s appointment demonstrates NetApp’s commitment to its African growth strategy and affirms that NetApp will continue to develop and prosper in these markets, extracting maximum impact from the expected high domestic growth. To answer local customers’ challenges, the company will look to the strength of its channel and technology alliances as well as the innovation leadership as demonstrated by the depth of its portfolio and best-of-breed quality solutions. These include the world’s leading branded storage operating system ‘clustered Data ONTAP’,[1] the high-performance E-Series and the most comprehensive enterprise flash storage offering in the business.

“With many markets emerging and maturing at a fast pace, the African continent offers a very interesting playing field. I am confident that NetApp’s solutions hold tremendous value for partners and end customers such as telecommunications, utility or commodity companies and service providers,” says Mark Ridley, regional director Africa at NetApp. 


  1. Hope Mr Ridely is away that Africans are diverse?

    1. He most have done a good job before coming to Africa. NetApp really going to penetrate the Africa market big time... ;)

    2. Slim D true talk. Oyinbo dey pomotion person base on merit. For Naija na thru the big men or politician wey u know for the society or the company.