sitemaps.org/schemas/sitemap/0.9/sitemap.xsd BrandArena: Sony’s Unveils Cyber-shot Pocket-Sized Camera

Tuesday, 11 December 2012

Sony’s Unveils Cyber-shot Pocket-Sized Camera


Sony, the leading consumer electronics brand has unveiled the Cyber-shot RX100, featuring a host of powerful features packaged into sleek, compact aluminium body. Sleekly crafted in aluminium for strength, lightness and luxurious looks, the RX100 inherits many advanced imaging features from Sony’s Alpha ‘α’ range of A-mount and E-mount camera families.
Sony RX100

An accomplished partner for travel, portrait or street photography, with impressive picture quality and intuitive, comfortable control options, the RX100 is ideal as a step-up from point-and-shoot cameras.

This camera features the world’s first 1.0-type EXMOR CMOS sensor with a resolution of 20.2 effective megapixels and a bright F1.8 lens making it the perfect fit for a compact, pocket-sized second camera for enthusiasts who want to capture pristine stills with refined defocus effect and Full HD video while they are on the move.

Specially developed by Sony, the sensor has an area that is around four times larger than the 1/2.3-type imager in regular point-and-shoot cameras. Capturing far more light than small-sensor cameras, it is the key to beautiful, detail packed images and Full HD movie clips with very low noise.

Similar to high-performance D-SLR optics, the lens features seven-bladed circular apertures. This makes it easy to produce pro-style ‘defocus’ effects, with subjects in sharp focus against a smoothly-blurred background. The lens is also equipped with an Advanced Aspherical (AA) glass element that contributes to the camera’s extremely compact dimensions without sacrificing optical performance or resolution.

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