BrandArena: Sony Launches New SD Handycam - DCR-SX22

Thursday 4 October 2012

Sony Launches New SD Handycam - DCR-SX22

Sony DCR-SX22
High quality video shooting with excellent zoom capability has never been easier with the launch of the new SD Handycam camcorder from Sony – the DCR-SX22.
The DCR-SX22 boast an impressive feature set including a high quality Sony 60x optical zoom lens. With such high-performance zooming capabilities, the latest Handycam® is perfect to capture subjects a distance away such as birds and wildlife or for the most exhilarating events in the sporting world today.
That experience is further magnified with the new 70x extended zoom feature. Thanks to a more effective usage of the image sensor area, the 60x optical zoom range will become a 70x zoom lens, making that far-to-reach object all the more closer. Different from conventional digital zoom technology, there is almost no visible image degradation thanks to an advanced image processing algorithm, allowing for expansive shooting capabilities from wide to telephoto.
In addition to SteadyShot image stabilisation which easily enables one to capture smooth footage, Intelligent Auto makes the shooting of beautiful images and videos a breeze. Automatic recognition of up to 18 different combinations of scenes and adjustment of the camera settings accordingly make using this new Handycam a hassle-free experience even for first timers.
For even greater ease-of-use, Face Detection technology also automatically detects up to eight faces in a scene, optimising exposure for quality results. With the integrated LED video light, your subject will be illuminated with a bright and energy efficient LED light, good for up to 1.5 metres – allowing for the seamless capture of videos even in dark environments.
The DCR-SX22 represents Sony’s commitment to helping users easily preserve their most intimate memories for eternity. The DCR-SX22 is currently available in Nigeria.
Sony Middle East and Africa FZE is a 100% subsidiary of Sony Corporation and is the regional headquarters for the Middle East and Africa regions. The company is engaged in the business of Sony Consumer Electronics, VAIO laptop computers, Computer Peripherals, Data media, Recording Media and Energy (Batteries), Mobile Electronics (Car Audio) and Computer Entertainment (PlayStation) products in more than 40 countries in the region.

Apart from stock operations in the Jebel Ali Free Zone Establishment in Dubai, Sony Middle East and Africa leads execution of various logistics, sales, marketing, advertising and customer services activities through its business partners and representative offices.

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