BrandArena: Grant of London Debuts in Nigeria

Wednesday 5 October 2011

Grant of London Debuts in Nigeria

In a bid to satisfy millions of people who desire more than a time-piece, the United Kingdom based Grant of London brand of wristwatches, designed with an enduring appeal that infuses a fresh new look alongside top class engineering, recently, made its debut into the Nigerian market after months of anticipation.

At the formal unveiling ceremony/product launch which took place at the Oceanview Restaurant in Lagos, Time-Tell Nigeria Ltd, the sole partner and distributor of Grant of Londom wristwatches in Nigeria and West-Africa, speaking through its Managing Director, Mrs. Uju Abdulkadir, described the brand's entrant into Nigeria as stemming from the fact that a large number of Nigerians are fully discerning and fashion conscious people, adding that apart from the watches being appropriately priced, they are also very stylish in terms of design and durability.

The Grant of London Wristwatch was unveiled by the Chief Brand Strategist, SMP Communications, Mr. Ugo Ogoke in company of singing sensation and recently gone solo artiste, Kingsley Okonkwo, popularly known as k.C of the former K.C Presh singing group. Kingsley, a fashion enigma, who is also the brand ambassador of Grant of London time-piece in Nigeria, described the brand as something everybody needs to own.

He affirmed that the brand stood for high quality and duarable watches that people would be proud to own. Kingsley went further to give a wonderful performance of his new hit single titled "Okpekete" much to the delight of the audience. Also, Harry song, a fast rising act in the Nigerian music industry, thrilled the audience to some of his wave making hit tracks.

The Grant of London brand of watches, draw on the UK’s great maritime and aviation heritage for their inspiration. Taking strong industrial design in the British tradition as its starting point, the company has drawn on its impeccable watch-making credentials to create a range of classically-styled designer watches with lasting appeal. Sleek, simple and effortlessly chic, the brand was Highly Commended in the 2007 national ‘Gift of the Year’ Awards.

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