Thursday, 22 August 2013

Emerging Designers Sought for Second Lexus Design Award

Following the strong response with applicants from more than 72 countries for the first Lexus Design Award, Lexus is looking for a new wave of next-generation innovators to benefit from the second Lexus Design Award, an international design competition.

The application which commenced on August 1st will close on October 15, 2013. To challenge and inspire this year’s entrants, applying curiosity will be this year’s Lexus Design Award theme. Lexus welcomes designers from all fields, such as architecture, product design and fashion.

The Lexus Design Award provides an opportunity for the winners to showcase their works while receiving feedback from world-renowned design professionals. Additionally, two winners will work with a famous designer as a mentor to create prototypes of their designs. Through this initiative, Lexus hopes to encourage the next generation of creators.

Lexus designers and engineers spend a great deal of time thinking about the serious matter of how to improve our designs and their impact on the world. It is also important that what Lexus builds is exhilarating for our customers. Applying curiosity in a creative manner can result in unexpected innovations that change lives.

The 12 winners will be announced in early 2014, and their works will be exhibited during Milan Design Week 2014.

1 comment:

  1. I'm impress... Will try to apply if I could be a win. Lol. Thank U brandarena for this report. I google to find only this report here in Africa