P+ Measurement Services, Nigeria’s leading independent media intelligence and PR measurement agency, will host the 30th edition of EvaluatePR on Friday, 26 September 2025, from 12:00 p.m. to 1:30 p.m. (WAT) via Google Meet.
This milestone edition, themed “Reputation, Reality, and the Risk of Automation,” will examine how automation and artificial intelligence (AI) are transforming media, communications, and reputation management. While new technologies offer efficiency and speed, they also raise challenges such as algorithmic bias and the weakening of authentic human storytelling.
Since its inception, EvaluatePR has grown into a global thought-leadership platform where experts in public relations, communications, and media evaluation share insights on the future of measurement. The September session will feature a panel of respected professionals, including Steph Bridgeman, Media Intelligence Director at Experienced Media Analysts; Lukmon Oloyede, Managing Consultant at BrandArena Communications; Mayur Raja, Senior Manager, Operations at Onclusive India; and Petyo Bogdanov, Project Manager, Media Analytics at Commetric. Together, they will discuss the realities of an industry navigating the crossroads of human judgement and machine-driven intelligence.
The panel will explore how organisations can safeguard credibility in a digital era where reputation can be amplified or damaged by automated systems. Attendees will gain actionable insights on balancing technology with authenticity, ensuring transparency, ethics, and trust in measurement frameworks.
Open to communication leaders, PR analysts, and professionals across diverse industries, EvaluatePR provides an essential platform to rethink reputation management in today’s fast-evolving, tech-driven media environment.
Event Access
Participation is free, and attendees can join via the official Google Meet link:
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