The video featured a lookalike comedian of Zetsche bidding farewell to his fellow colleagues on his last day at Mercedes-Benz office grounds and chauffeured home in a Mercedes-Benz car. Upon getting to his destination (home) and gesture of gratitude to the chauffeur, Zetsche is seen racing off in a BMW’s latest i8 Roadster model from the garage.
BMW uploaded the video on Twitter as well and captioned it, “Retirement is when you can leave your past behind and embrace your future.” Mercedes-Benz responded to it saying, “Thanks @BMW for the kind suggestion – but we’re 100% sure he already decided to #switchtoEQ 😉”, displaying some friendly competition between the luxury brands.
The video has so far garnered over 2.62 million views and 28,762 likes and people on Twitter applauded BMW’s creativity.
Watch the video HERE.