Friday, 18 November 2016

Ericsson Becomes Paris Saint-Germain New Digital Partner

Swedish telecommunications giant Ericsson has become the digital experience partner of Ligue 1 football club Paris Saint-Germain.

In the agreement, the two parties will focus on building innovative digital experiences for fans of the club.

Ericsson will create, operate and manage a sports performance information system as a service for Paris Saint-Germain. The information system will consist of a centrally managed data storage platform that stores, manages and controls data captured from all of Paris Saint-Germain's sports-related businesses.

Secondly, Ericsson will create, operate and manage a digital experience backend system which will be the single point of access to data and services required by all of Paris Saint-Germain's digital platforms, including its web site, mobile apps, onsite fan experience solution, and in-stadium big screens and monitors.

“We are very excited with this agreement that will both help Paris Saint-Germain to improve its sports performance and its fan experience, as well as allow Ericsson to show its technological leadership,” said Helena Norrman, Ericsson’s senior vice president and chief marketing and communications officer. “Together with Paris Saint-Germain’s staff, we will ensure that one of the most successful clubs is also one of the most technologically advanced.”

The French champions have become one of the top clubs Europe challenging for the UEFA Champions League having dominanted the Ligue 1 in the last five years.

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