|Mr. Ikechi Odigbo|
Other members of the jury are: Mr. Ayo Elias, Managing Director of Tequila Nigeria; ADVAN Publicity Secretary Mr. Femi Adeniba; ADVAN member, Mr. Seni Fawehinmi and Mrs. Elo Iyayi of MIPAN.
Marketing Director of Nigerian Breweries Plc, Franco Maria Maggi has been announced as Chairman of the 2016 ADVAN Awards.
According to David Okeme, President ADVAN, the event, which is the sixth edition of the awards, will take place at the MUSON centre, Onikan, Lagos on October 29, 2016. This year’s award, according to Okeme, is part of ADVAN’s greater design to establish the marketing profession on a sustainable path to greatness. The event promises to be even more spectacular following endorsement from the World Federation of Advertisers (WFA).
Another innovation in this year’s award is that two new categories have been introduced. The two categories are Public Sector Marketing and Marketing on a Shoestring budget. The public sector marketing Awards category is to recognize the effective use of marketing elements, and delivery of the marketing strategy and communications programmes executed for/by public sector institutions. For Marketing on a shoestring budget award, the goal is to recognise the maximisation of “limited budgets” in achieving impact and measurable results.