The CUA credential validates mastery of the basic principles of user-centered design. These core skills in designing for ease of use apply to websites, applications on devices, and various forms of mobility. Attaining this certification helps someone: get started in a UX career, switch careers to the UX field and build UX skills for a more robust career.
CUAs serve in a variety of industries including financial services, insurance, telecommunications, medical, government, media, automotive, healthcare, travel, hospitality, energy, software, aerospace, and education.
According to HFI founder and CEO Eric Schaffer: “When we started the CUA certification program, I thought it would be important to the industry. I knew there would be a time when UX would be growing fast, and there would be a need to efficiently credential practitioners. I wanted something that was not a test of participation in our training. Instead, I wanted a canonical view of UX capabilities. We built that program, and it has succeeded — as a benchmark in hiring and as a benchmark in promoting and forming UX teams. We are delighted to see it helping thousands of people move their careers ahead.”
Many individuals report that attaining the CUA credential has given them an increased level of respect from colleagues. “Becoming a CUA is undoubtedly the single most important decision I made to help my career,” said Art Zippel, UX Information Architect at Word and Brown Companies. “Within six months, my certification had paid for itself.”