This award which is aimed at encouraging and celebrating valuable innovation in the African market was presented at the Africa Com awards Gala Dinner held at the Waterfront Lookout, Cape Town South Africa, on the 13th of November 2013 as part of the Africa Com 2013 Conference.
The ‘Etisalat Prize for Innovation’ was awarded in 2 categories: The first prize of $25, 000 for the most innovative product or service was presented to Genii Games (Asa), a growing collection of interactive culture teaching mobile app for African children, and a second prize of $10,000 for the most innovative idea presented to Efiwe Mobile application, a social education network that provides a simulated learning environment with in-depth resources in every field of study and subject of study.
“We are delighted at the creativity shown by all the entries and this is a clear indication of the importance of broadband in Africa. Innovative broadband projects, products and services have improved the way we live and work and so we launched this award last year because we realise the importance of broadband in the industry. Innovation is core to our business strategy at Etisalat Nigeria and we see ourselves as a young and innovative business setting the pace for others in the Nigerian telecommunications industry”, said Acting Chief Executive Officer, Etisalat Nigeria, Matthew Willsher, while speaking on the success of the second edition of the competition. .
The 6th annual Africa Com Awards provided an evening of entertainment that attendees described as the best yet.